About Us

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A little about me: I love tattoos, unique textures and all things PINK. I drive a pink Jeep and have a little pitbull named Pinky – too much pink? Never! I also have an insane obsession with paper, glitter and shoes. I am blessed to be able to work with everyday with family and friends.

So, how was Serendipity born? Since working at corporate jobs earlier in my career, I knew I was destined for a more colorful future (no gray cubicles at this studio!) In 2006, Serendipity – Beyond Design was created – a business to encompass all of the numerous things that I love to create! Note only do we create beautiful wedding invitations, but we have ventured into the digital design world as well as unique apparel. Through the years and opportunities that I have been given, the below still rings true:

  • Life is way too short to be ordinary
  • Pink isn’t just a color, it’s a lifestyle
  • Every day must be filled with silliness and laughter
  • Think positive, act positive
  • Taking criticism seriously is a dangerous habit
  • Nothing is more rewarding than working for yourself
  • The growth of this business is a direct result of having really supportive friends
    and a phenomenal husband

XOXO,  Ginger

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Kendra, Supervisor of Sanity.
Kendra refers to herself as a nerd, but she is super creative and crafty and we love having her as part of the team! Part social media marketing jazz and part designer, she wears several hats. She loves working one-on-one with clients, creating new designs and runs our digital store on Etsy. Plus, she’s the mother of our favorite mini-redhead, Kayleigh (who just loves leaving little hand prints all around the studio).

Tina “Tiny” Heidbrink, Studio Superstar
The littlest member of Serendipity packs the biggest punch… I mean mouth. When not eating candy, drinking sugar packets or harassing JoJo, Tina is our quality assurance queen. Lovingly packing each package and making sure they all go to the right bride is what Tina does best. Outside the office, she moonlights as a cosmetologist, making sure all of our hair looks its best! Oh, and she has the most adorable daughter, Adalee!

Ema Bangert, Quality Queen
Having left the corporate world to embrace her creative side, Ema has an eye for detail, is building her own business, is the mother of two adorable children and is learning to embrace the color PINK. A lover of to-do lists, Ema is rocking the printing press here at Serendipity Beyond Design. Oh, and if you ask her about an 80′s or 90′s movie, she’ll likely quote it then give you a high-five! “We never really grow up, we only learn how to act in public.”

Team “Quakaloney”
Amanda – our Senior Production Princess! The middle sister of the team, Amanda also just graduated from Lindbergh and is keeping busy working and learning. She’s one of those that likes to run for fun (yeah, I don’t get those people either), but still finds time to crochet everyone here at the studio scarves (that’s a hint, Amanda ;)) At the studio, she keeps the other production gals on track and invitations moving out the door. Without her, work at Serendipity would be quiet and dull.  Becca, the youngest of our team Quackaloney. Volleyball super star at Lindbergh and master of the messy fishtail ponytail, she LOVES thoughtfully placing crystals on every invitation. Off the court she relaxes at home with the rest of the family vegging out to movies and TV. Alex, the eldest of our team Quackaloney, attends the University of Missouri-St. Louis. When not hitting the books she’s at the studio working on all our amazing designs. Like the other sisters, she loves to read and watch movies. As the oldest, she has the added bonus of being super-sister to the youngest of the clan, Grace (who no-doubt will be working here some day).